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| Approximate size of the job: | pages: 17 |
| Started: | 18 Aug 2008 @12:18 (GMT) |
| Job deadline: | 21 Aug 2008 @06:00 (GMT) |
| Quoting deadline: | 19 Aug 2008 @12:18 (GMT) ( expired ) |
| Started by: |
 LIDER 22/697-79-00 Al. Jana Pawła II 15 00-828 Warszawa  Number of ratings: 38
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| Job type: | Translation |
| Expertise (general): | Business/Financial • Legal • Marketing |
| Translation job description: | Biznes Plan firmy reklamowej |
| Sample text: |
1-2-1 View Digital Signage System offers a compelling solution for precision targeting and 100% campaign accountability. Not only are advertisers and agencies able to decide which ad plays where, to what audience, and at what time, they can also monitor results in real-time, and modify campaigns mid- stream, to maximize impact, reach and effectiveness, and to ensure no advertising dollar is wasted. 3. Advertising Megatrends Global media agency Zenith Optimedia3 estimates that the world advertising market for major media (TV I print, radio, cinema, outdoor I Internet) will continue to grow strongly from U5$371 billion in 2005 to U5$476 billion by 2008. What's more, ad expenditure is set to grow faster than world GDP every year from 2006 to 2008 for the first time since the 1990, confirming a healthy outlook in line with world economics. TV/s share of the global advertising market however is expected to peak in 2006 and actually fali in 2007 as advertisers increasingly steer more of their advertising dollars towards new and alternative media such as the Internet and outdoor. 4. Digital Signage The Digital Signage industry is young and growing rapidly. With the growing need for precision targeting, a shift from network TV to digital and point-of- purchase signage is taking hajd. At the recent Marketing Innovation Summit, marketing leaders predicted that digital signage will eventually eclipse network TV ads due to its superior accountability facilities. 4 4.1 Key Industry Data According to a report by InfoTrendsjCAP Ventures, global Digital Signage revenue is expected to grow to US$2.3 billion by 2009, at a CAGR of over |
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